
hi there,
I'm Beth McFarland, an Alabama native and a proud graduate of the University of South Alabama, where I studied Marketing and Management with a focus on business consulting and entrepreneurship.
What truly drives me is the joy of helping others bring their business goals and visions to fruition. Each new project is an adventure and an opportunity to create something meaningful. Outside of work, you'll find me enjoying the simple pleasures of Southern life, always ready to share a story or lend a helping hand.
I'm looking forward to new experiences and connections, continuing to blend my Southern roots with my passion for marketing and business development. Let's see where this journey takes us!
Meet the Team
Elzbth Marketing thrives because of the incredible team behind the scenes—whether they’re behind computer screens, camera lenses, or sitting in client meetings, their dedication and talent drive our success.
TENNESSEE / ALABAMA
CHICAGO

where did the
name 'elzbth' come from?
'elzbth' comes from the CEO's name, Elizabeth. She wanted to give the company a name that represents both her and her 'why'. In biblical terms, Elizabeth translates as 'My God is abundance', so truthfully it speaks for itself.
Beth's Story
For nearly a decade, Beth has been immersed in the dynamic world of marketing, collaborating with over 60 companies across roles ranging from content creation to creative direction. Raised in the South, her upbringing instilled a warmth and charm that seamlessly translate into her professional approach. Beth's business values are deeply rooted in personal principles such as integrity, creativity, and collaboration. She combines these values with a passion for innovative marketing strategies, consistently delivering a unique and authentic touch to every project and partnership.